Upsells & Monetization

Maximize Revenue at Every Touchpoint

At In The Room, we offer more than just event management—we provide opportunities to boost your revenue with integrated Upsell and Monetization features. From tiered upgrades during registration to custom sponsor branding, our solutions are designed to enhance the attendee experience while generating additional income for your event.

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1. Customizable Tiered Upsells During Registration

Increase revenue by offering attendees tailored upgrade options during the registration process. Our system allows for fully customizable tiers, such as VIP, Super VIP, or any other levels you wish to offer.

  • Personalized Upsell Options: Attendees who have not yet purchased a premium ticket will see all available options for upgrading. For example, a non-VIP attendee may be offered both VIP and Super VIP upgrades, while a VIP attendee would only be shown the Super VIP option. Once a guest reaches the highest tier, the upsell screen is automatically skipped for a streamlined experience.
  • Instant Badge and Credential Updates: After an attendee chooses to upgrade, their credentials are immediately updated within the system, and their badge is printed with the correct tier, giving them access to their new perks.
  • Seamless In-App Payment: Upgrades are processed directly within the registration app, ensuring a frictionless transaction and making it easy for attendees to enhance their experience on the spot.

Benefits:

  • Maximize Revenue: Offer all relevant upgrade tiers to attendees, based on their current ticket level, ensuring the most appropriate upsell options are presented.
  • Instant Badge Updates: Credentials and access are updated in real time, so upgraded attendees can enjoy their new status without delays.
  • Customizable Tiers: Whether you have two tiers or ten, our system supports as many levels as your event requires, allowing complete flexibility in how you manage upsells.
event attendance tracker
event attendance tracker
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2. Monetization Through Sponsors and Vendors

Beyond attendee upgrades, we offer powerful tools for generating additional revenue through sponsors and vendors. Our platform integrates seamlessly with your event’s branding and offers premium visibility opportunities for partners.

  • Branded Check-In Screens: Offer sponsors a high-visibility moment by showcasing their branding during the check-in process. Custom-designed screens allow attendees to engage with sponsor content as soon as they arrive.
  • Real-Time Badge Branding: Sponsor logos can be printed in real time on attendee badges, giving them premium exposure throughout the event. This unique opportunity ensures sponsors remain top of mind for attendees.
  • Survey-Based Lead Generation: During registration, include survey questions that allow attendees to opt in to receive information from specific vendors or sponsors. This data can be shared directly with paid sponsors, giving them a list of interested, qualified leads.
    • Example: Include questions like “Are you interested in learning more about [Sponsor Name]’s product?” and share those responses with sponsors to help them drive post-event engagement.

Benefits:

  • Increased Sponsor Visibility: Sponsors enjoy prominent branding opportunities, from check-in screens to on-badge logos, ensuring consistent exposure throughout the event.
  • Lead Generation for Sponsors: Survey-based opt-ins allow sponsors to gather qualified leads, making their investment in your event even more valuable.
  • Seamless Integration: Sponsors and vendors can be seamlessly incorporated into the attendee experience, enhancing their presence without disrupting the flow of the event.

Why Choose In The Room for Upsells and Monetization?

  • Maximized Revenue: Offer customizable tier upgrades to attendees based on their current status, while giving sponsors high-visibility opportunities to engage attendees.
  • Integrated Solutions: Our upsell and monetization tools are fully integrated with the registration process, creating a seamless experience for both event organizers and attendees.
  • Sponsor Satisfaction: Provide sponsors with premium branding and lead generation opportunities, increasing their ROI and enhancing the attractiveness of your event for future partnerships.

With In The Room’s Upsell and Monetization Solutions, you can unlock new revenue streams while enhancing the attendee experience. From fully customizable tier upgrades to high-visibility sponsor branding, our platform ensures you get the most out of every aspect of your event.